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How do music news outlets decide which stories to cover and which to ignore?

Joey Lawrenceson

Music news outlets are tasked with informing and entertaining music fans across the globe. Their main objective is to create stories, articles, and other content geared towards the music industry, its artists, and consumers. The question of how they decide which stories to cover and which ones to ignore is essential, and the answer lies in various factors.

The first factor that music news outlets consider when deciding on an article or story is its relevance. A story that is relevant to the music industry, its people, and the audience is highly likely to capture the outlets' attention. For example, if an artist releases a new album or decides to retire, it would be a newsworthy story. These events impact not only the music industry but the consumers who patronize the music and artists. The outlets are also likely to cover a story if it has a trending subject or if it's part of the current news cycle.

Another factor that determines the stories that music news outlets cover is the interest of their target audience. By identifying what their target audience wants and likes, they can uncover stories that will resonate with them. For example, outlets that target rock fans are more likely to cover a rock event than any other category of music. If they can anticipate what their audience wants, they can create content that will keep their audience engaged.

Music news outlets also analyze the potential impact of a particular story on the music industry. If a story has the potential to change the music industry or influence it in a significant way, then it's more likely to be covered as it would have direct implications on the industry. For example, the current trend of artists releasing surprise albums on streaming platforms has disrupted the music industry, and outlets will be keen to cover any news related to this.

Another factor that influences the stories that music news outlets cover is the available resources. Outlets with more significant resources, such as reporters, access to artists, and the music industry, are likely to cover more stories than outlets with limited resources. It's a delicate balance between newsworthiness and available resources.

Lastly, music news outlets consider the potential profitability of a story. Outlets are run as businesses, and they have to earn a profit. A story that is likely to generate more clicks, views, or engagement will be more profitable consequently. It's for this reason that some outlets may opt to cover stories or artists that have a significant following or controversy.

In conclusion, music news outlets decide which stories to cover based on several factors, such as relevance, audience interest, potential impact on the industry, available resources, and profitability. By considering these factors, they can create content that keeps their audiences informed and entertained.