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How does online misinformation impact the results of Elections?

Judd Knevet

Online misinformation has proven to have a significant impact on election results around the world. It has been found that the spread of fake news, manipulation of social media algorithms, and the use of bots have all contributed to a rise in instances of election interference. This can have a detrimental effect on democracy as it dilutes the power of citizen’s voices and their elected officials.

The impact of misinformation is seen in many forms. For instance, the spread of incorrect and exaggerated information has led to confusion, mistrust, and a lack of confidence in our democracy. This means that potential voters may not show up to the polls due to a sense of hopelessness or a perceived lack of impact on the election result. Similarly, people may become disillusioned with the political process due to the frequency of misinformation, leading to a decline in civic engagement and participation.

In addition, online misinformation can also lead to voters changing their attitudes in ways that are not accurate or informed. This is because the messengers of fake news don't always have a vested interest in the truth, and they may have something to gain by spreading false or misleading information. This can lead to increased polarization as voters become entrenched in their beliefs, leading to a more divided society.

Moreover, technology plays a critical role in election interference through the social media algorithms. Artificial intelligence-driven algorithms have the capacity to increase the spread of misinformation, leading to greater impact and influence on the election result. With the help of bots, the reach of misinformation can continue to grow even after it's been flagged because the programs can be programmed to repeat messages to achieve maximum reach and impact.

The Journal of Cybersecurity has also documented the use of coordinated information operations that employ armies of bots, trolls, and fake accounts to drive home the message of misinformation across social media channels. Those factors undermine the truthfulness of the news and make it difficult for citizens to make an informed decision during the election process.

To mitigate the consequences of election interference, individuals must engage in more critical thinking about the sources of information. Individuals should be encouraged to verify and scrutinize the authenticity of information before passing it on to others. Additionally, technology companies should prioritize identifying and shutting down accounts that spread false information during election periods.

The impacts of online misinformation on election results are multi-faceted, and the challenges it poses to democracy are severe. To protect the principle of free and fair elections, the push for transparency, truth and accurate information must be taken seriously. In conclusion, it's up to us as individuals and as a society to prevent the negative impact of online misinformation on election results.