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How do political parties affect the electoral process?

Clemie McIllrick

Political parties play a critical role in shaping and influencing the electoral process. From shaping the policies of the government to influencing the voters' decision, the impact of political parties on the electoral process cannot be understated.

One of the primary ways political parties affect the electoral process is through their ability to mobilize voters. Political parties have the necessary resources, personnel, and infrastructure to engage in effective voter outreach campaigns. They use different tactics such as rallies, door-to-door canvassing, and phone banking to persuade voters. In doing so, political parties ensure a higher voter turnout, which is key to winning an election.

Political parties also play a major role in shaping the government's policies. By creating a political platform and manifesto, parties outline their vision for the country. When elected, political parties implement those policies, and the government's actions reflect the party's ideology.

The impact political parties have on media coverage cannot be neglected. Political parties use their financial resources to influence the media's coverage of elections. They pay for political advertisements, hold rallies and debates that the media may cover. As a result, media coverage is often biased in favor of the parties with more financial resources.

Political parties also have an impact on voter education. They educate voters on policy positions and what their vote means. Education about the political process challenges apathy and increases political awareness. Political parties have the resources to engage in voter education and by doing so; they influence the electorate's perception about key issues.

One negative impact of political parties on the electoral process is partisanship. Seeking power often requires compromise, a notion that political parties throw overboard. Many times political parties take a hard-line approach and do not cooperate with the opposition. This leads to polarization, parliamentary gridlock and ineffectiveness in governance.

In conclusion, political parties have a significant impact on the electoral process. They mobilize voters, shape policies, influence media coverage, and educate the electorate. However, the negative effects such as partisanship cannot be overlooked, as they cause government dysfunction. Ultimately, each voter must decide the best political party for their values and beliefs.