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What are some advantages of using active voice in business communication?

Grecia Rickson

Hey friend!

Using active voice in business communication has many advantages that can help you communicate more effectively and drive better results in your daily work. Let's explore some of the key benefits of using active voice.

First, active voice can help you be more concise and direct in your communication. When you use the active voice, you're putting the focus on the subject of the sentence—the thing or person doing the action—rather than the object. This makes your sentences clearer and easier to understand, since the reader doesn't have to guess who's doing what. For example, instead of saying "The report was written by Sarah," you could say "Sarah wrote the report." This gets to the point faster and makes the sentence more impactful.

Another advantage of using active voice is that it can make your writing sound more confident and assertive. When you use passive voice (e.g. "The mistake was made"), it can sound like you're avoiding responsibility or not sure of yourself. In contrast, using active voice (e.g. "I made a mistake") shows that you're owning up to your actions and taking charge of the situation. This can be especially important in business communication, where you want to come across as capable and decisive.

Using active voice can also help you communicate more persuasively. When you use passive voice, you're often putting the focus on the action rather than the person doing it. This can make your sentences feel weak or unconvincing. In contrast, when you use active voice, you're highlighting the person or thing doing the action—making your arguments stronger and more compelling. For example, if you're trying to convince someone to use your product, you might say "Our product will save you time and money," rather than "Time and money can be saved by using our product." The first sentence is more direct and persuasive, since it puts the focus on what your product can do for the reader.

Finally, using active voice can make your writing more engaging and interesting to read. When you use passive voice, your sentences can feel impersonal and uninviting. In contrast, using active voice can help you bring more personality and energy to your writing. By putting the focus on the subject of the sentence, you can create a clearer picture of what's happening and make the reader feel more invested in the story. This is especially important in business communication, where you want to build relationships and connect with your audience.

In conclusion, using active voice in business communication can have many powerful advantages. By making your writing more concise, confident, persuasive, and engaging, you can communicate more effectively and achieve better results in your daily work. So next time you're writing an email or crafting a report, remember to use active voice and see how it can help you shine!