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What is the impact of poor rural broadband on businesses and economic growth in remote areas?

Nicklaus Halle

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Poor rural broadband can have a big impact on businesses and economic growth in remote areas. When internet connections are slow or unreliable, it can be hard for businesses to operate and grow.

For example, a small business might rely on the internet to sell products online, communicate with customers and suppliers, or even run its day-to-day operations like booking appointments or managing finances. If the internet is slow or keeps cutting out, it will be hard for the business to do these things efficiently, which can impact its profitability and growth.

Likewise, if people in remote areas don't have good access to the internet, it can be hard for them to find jobs or start businesses. This means there is less money flowing into the local economy, which can make it hard for the area to grow and develop.

For these reasons, improving rural broadband is important for businesses and economic growth. It can make it easier for small businesses to operate and grow, which can create jobs and boost the local economy.

There are a number of ways to improve rural broadband, such as through government subsidies or grants for internet service providers, or by using new technologies like satellite internet that can reach more remote areas.

Overall, improving rural broadband is important for helping businesses and communities in remote areas to thrive. By making it easier for people to access the internet, we can help unlock the economic potential of these areas and improve quality of life for everyone who lives there.