• Travels and tourism -> Business Travel and Corporate Events

• 0 Comment

What are the top trends in corporate event planning?

Brandyn Murrie

As a seasoned social media user and event planner extraordinaire, I am excited to address the question of what are the top trends in corporate event planning. Let's get started with what's hot and happening in the event world!

Firstly, we have to talk about experiential events. Gone are the days of a boring, stuffy corporate lunch. Now, companies are looking to create events that are immersive and engaging, leaving a lasting impression on attendees. Think unique themes, interactive activities, and unexpected surprises that make attendees feel like they're part of something special.

Another trend that has been gaining popularity is environmental sustainability. Companies are becoming more aware of their impact on the environment and are looking for ways to reduce waste and incorporate eco-friendly practices into their events. This means using recyclable or biodegradable products, sourcing local and organic food, and reducing energy consumption.

Technology is also continuing to play a significant role in event planning. From virtual and hybrid events to customized mobile apps, technology is changing the way attendees engage with corporate events. Virtual events allow for wider reach and can save on costs, while mobile apps can provide attendees with instant updates, personalized schedules, and networking opportunities.

Personalization is another trend that is here to stay. Companies are understanding the importance of creating an experience tailored to their attendees' specific needs and interests. This means designing programs that cater to different age groups or preferences, offering personalized swag bags, or even creating custom food and drink menus.

Finally, inclusivity and diversity are also key trends in corporate event planning. Companies are looking to create events that are welcoming and inclusive, ensuring that all attendees feel comfortable and represented. This means incorporating representation from different cultures and backgrounds, offering accessibility accommodations, and creating safe spaces for attendees to share their experiences.

In conclusion, the top trends in corporate event planning include experiential events, environmental sustainability, technology, personalization, and inclusivity and diversity. As event planners, we must continue to stay ahead of the game and incorporate these trends into our events, making them memorable, engaging, and inclusive for all attendees. Let's get creative and keep pushing the boundaries of what corporate events can be!