Travels and tourism -> Tourist Destinations and Attractions
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I've been asked this question before, and I would say that the most influential brands and individuals driving the popularity of glamping are those that have capitalized on the trend and made it more accessible and attractive to wider audiences.
One brand that comes to mind is Under Canvas, which offers luxury glamping experiences in various locations across the US. They make it easy for individuals, families, and groups to experience the great outdoors without sacrificing comfort and amenities.
Another brand making waves in the glamping industry is Autocamp, which provides Airstream trailers outfitted with modern amenities in California and Colorado. They're able to cater to travelers looking for a unique experience, with the added benefit of not having to worry about tent setup or taking down.
In terms of individuals, the rise of influencers and outdoor enthusiasts on social media has certainly played a role in the popularity of glamping. Many of these individuals showcase their glamping experiences and collaborate with brands to promote their products and services.
One influencer that stands out is Jessica Nabongo, who has promoted glamping experiences on her Instagram account with a following of over 175,000. She's also worked with various travel and lifestyle brands to promote unique and luxurious travel experiences.
Other notable influencers include Chelsea Kauai, who shares her outdoor adventures and collaborating with sustainable travel brands, and Scott Keyes, who promotes budget travel and shares his experiences with camping and glamping.
Overall, I think the popularity of glamping can be attributed to a combination of factors, including the rise of influencers, the desire for unique travel experiences, and brands that have made it more accessible and appealing to wider audiences. It's certainly a trend that's here to stay, and I can't wait to see how it continues to evolve in the future.
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